The Online Brand Protection Life Cycle: Domain and Cybersecurity Edition
Cyber Threat

The Online Brand Protection Life Cycle: Domain and Cybersecurity Edition


By MarkMonitor
  • MarkMonitor

Overview

This report examines the web domain landscape, challenges brands face when securing and managing domains, and the impact of legislative changes and related lifecycle elements -- infringement, fraud and brand abuse.

The web domain space has evolved since its beginnings in 1985, with ongoing legislative and political changes and new cyber threats arising to create emerging challenges. 

For corporate teams, this means more time and resources are being spent on managing and securing domains. What are the best ways to approach domain portfolio management and broader online brand protection efforts? 

Download this report to learn which challenges legal, IT, and marketing decision-makers think are critical today, and how they tackle them. Including:

Why domains are so important to modern businesses
How GDPR has impacted domain strategy
How domain management fits into a bigger brand protection picture
The most important aspects of domain management
And much more!
 

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